Diary of a Franchisee — The Mistakes: Losing Sight of My WHYs (Entry #4)

There are always reasons behind our choices and actions. Sometimes I’m aware of my motivations, sometimes I’m not, and sometimes I choose the “wrong” ones, or simply lose sight of the right ones. Ignoring my WHY has been quite dangerous. My WHY is … [Read more...]

What’s the WORST Thing You Can Say to Your Franchisees

We all have said it at some point. Many of us have even used the phrase frequently. And, if you have not said it, you definitely have heard it. In most cases, it comes from the purest of intentions. The bottom line is that we want franchisees to … [Read more...]